Content Creator / Copywriter /

Video Editor / Content Strategist /

Rock Skipper / Mediocre Singer /

Country Capital Expert

Contact Me

apgreene1221@gmail.com

(914) 815-7225

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Who Am I?

I am a content creator based in New York City. I graduated from Cornell University in 2020, where I studied Biology and Creative Writing.

After getting rejected from all 34 medical schools I applied to (hilarious, I know), I attempted to ride my bicycle across America. Through documenting my journey, I discovered my love for content creation.

Since then, I have amassed over 37,000 TikTok followers, created videos that have been seen by tens of millions of viewers, and worked with brands such as TikTok, J. Crew, and UntuckIt.

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Partnerships 1

After getting a package containing my new shirt stolen from my building’s lobby, I teamed up with J.Crew to help reunite me with my lost shirt.

Over the course of this three video series, I amassed over 2 million views, 250,000 likes, and 2,000 shares, all while seamlessly and entertainingly advertising J.Crew’s new product.

Throughout the course of this series, I learned that users are more prone to consume branded videos if those videos are engaging, story-based, and unique.

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Partnerships 2

In this branded video for UNTUCKit, I poke fun at the stereotypical influencer try-on haul.

The video garnered 13.8k views and 360 likes.

I learned a lot of key lessons from this video’s suboptimal performance.

Primarily, I learned the valuable lesson that, in order for a user to watch a substantial portion of your content, their attention needs to be grabbed almost immediately . Because this video moved on the slower side, only 20% of viewer’s watched past the 10 second mark. 20%! It’s hard to make viral content when only one out of every five users gets to the most entertaining part of your video.

Luckily, the solution is simple (at least on paper, it is). If I was given the opportunity to start from scratch, I would make this video more engaging, fast-paced, and funny during the beginning and then continue to maintain, if not build, that energy throughout its remainder.

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Featured Videos

Feautured Videos

I have been lucky enough to meet some incredible people on my journey as a content creator.

Highlighted here are my interview with social media’s favorite runner, Kate Mackz (700k followers), as well as a blind date on New York City’s most popular dating show, StreetHeartsNYC (274k followers).

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My Professional Portfolio 1

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Brief

Create a TikTok that describes what you’ve gained from the One Creator Lab, with a CTA of applying to the program.

Insight

While advertising something, it is just as important to entertain your viewer as it is to inform them.

Idea

Use a unique story, as well as engaging visuals, sounds, and editing styles, to encourage users to watch more of the video, thus learning more about the opportunity.

Performance

2,000 views, 132 likes, 20 comments

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My Professional Portfolio 2

Spec work for 7-Eleven - developed in collaboration with ONE Creator Lab.

Brief

Baby, it's cold outside! Make a TikTok to show how the 7-Eleven Social Media Admin is surviving the winter.

Insight

Winter trips to 7-Eleven, or anywhere, for that matter, can be a struggle.

Idea

Juxtapose the hellish process of preparing for bitter, wintry conditions with the joy of savoring 7-Eleven's finest treats, using two virally trending sounds (that couldn’t be more disparate).

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My Professional Portfolio 3

Spec work for Ogilvy - developed in collaboration with ONE Creator Lab.

Brief

Create a TikTok for Ogilvy’s newly launched internal channel.

Insight

Humor can help to improve company moral and inspire creativity.

Idea

Play a satirical, Billy On The Street inspired game to showcase some of David Ogilvy’s strangest and most entertaining quotes.

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This is my website, so I make the rules. And I’d like to use this space to highlight some cool things about me that you might find interesting. If you don’t find them interesting, then you might need to get your pulse checked because these things, objectively, are quite interesting.

• In college I started a philanthropic a cappella group for people who, like me, love to sing but are bad at singing. The group is still thriving and I was recently even interviewed by the BBC about the club.

• I drive stick shift.

• I know almost all of the country capitals because, growing up, I had a shower curtain that was a map of the world which I would study whilst cleaning myself.

• I can solve a Rubik’s Cube in one minute.

• I can juggle.

• Other things that I’m really good at:
• Ping Pong
  
• Creating websites
  
• Miscellaneous New York Mets trivia
  
• Catching food in my mouth
  

• I write a satirical Substack newsletter every single day. My longest streak without missing a post is 476 days.

• I’ve biked across Oregon and Iowa!